Category Archives: Search Feature News

Google and Apple Prepare for Mobile Advertising Battle

British mobile users will soon find themselves embroiled in the epic confrontation taking shape between Apple and Google. iAds, Apple’s bid to run advertisements inside apps, is expected to make its UK debut in September. Separately, Google has adopted what … Continue reading

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SearchCap: The Day In Search, February 3, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:

Report: Digital Marketing Budgets To Increase In 2010
Econsultancy and ExactTarget released a new report today that says digital marketing will account for 24% of overall marketing spend this year, and 28% of firms [...] Continue reading

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SearchCap: The Day In Search, February 2, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:

“Inkbait”: A Case Study In Linkability
In the world of search engine optimization (SEO), the tactic known as “linkbait” is one of the few link building tactics the search engines embrace, encourage and algorithmically [...] Continue reading

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SearchCap: The Day In Search, February 1, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:

SEOmoz Leaves The Consulting Business To Focus On Software
SEOmoz, the well-known, Seattle-based SEO agency, is getting out of the agency business. In a blog post today, CEO Rand Fishkin says the company will [...] Continue reading

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SearchCap: The Day In Search, January 29, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:

Good Bye Winter, Hello Santa Clara. PPC Marketer’s Dream Agenda
I suppose the next best thing to dreaming about leaving the cold New Hampshire winter is to actually do it! Can’t think [...] Continue reading

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SearchCap: The Day In Search, January 28, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:

Ballmer Blogs His Thoughts On Google, China
Both current Microsoft CEO Steve Ballmer and former CEO Bill Gates have recently spoken out critically about Google’s stance on doing business in China. (See my previous [...] Continue reading

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SearchCap: The Day In Search, January 27, 2010

From Search Engine Land:

Finally! Yahoo Search Weather Report : January 2010
The Yahoo Search Blog dusts itself off to announce a search update happening right now. The last “weather report” Yahoo announced was in September 2009 – typically, Yahoo would announce these updates monthly.
We actually expected this to be announced. I was tracking a [...] Continue reading

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SearchCap: The Day In Search, January 26, 2010

From Search Engine Land:

Yahoo’s Q4 2009 Revenues Down Only 4%, Search Ads Down 15% YoY
Yahoo announced their fourth quarter 2009 earnings just minutes ago. They reported better than expected earnings, with a decline in revenue of only 4%, year over year. Most of that decline came from a 15% drop in search ad [...] Continue reading

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SearchCap: The Day In Search, January 25, 2010

From Search Engine Land:

Playing Games With Customers: Is Foursquare The Future Of Local Search?
Congratulations! You are now the Mayor of Search Engine Land!
If that sounds familiar you are one of the growing number of people using/playing Foursquare, a mobile app that uses the location of your mobile device to encourage users to “check in” [...] Continue reading

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SearchCap: The Day In Search, January 22, 2010

From Search Engine Land:

Google Adds More Answers & Info To Search Results
Google has announced a pair of changes to its search results pages that make its search results pages more informational and give searchers information they’re looking for without having to click away from Google.com. [...]

comScore: US Has Most Searches; China Slowest Growth; Google Tops [...] Continue reading

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